Hispanic professional society & diversity job fairs at NSHP.org

LOS ANGELES (Hollywood Reporter) - Spanish-speaking TV viewers are about to learn what all the fuss over "Desperate Housewives" and "Lost" is about. Starting September 19, ABC will offer its entire primetime entertainment lineup in Spanish -- saying that it's the first English-language broadcast network to do so on such a large scale -- through a combination of closed-captioning and dubbing.

Returning shows "Housewives" and "Lost" and new comedy "Freddie" will be dubbed, with casting under way for the actors who will voice the roles. In addition, "George Lopez" will continue to be dubbed as it has been since its 2001 premiere. The remainder of the network's primetime entertainment series will be available with Spanish subtitles.

ABC's longform programming and select specials also will be available in Spanish, including the upcoming TV movie "Have No Fear: The Life of John Paul II," which will be dubbed, and "Peanuts" specials like "A Charlie Brown Christmas." (The dubbed versions are available via the second audio program, or SAP, option on televisions; Spanish-subtitled versions will be found on closed caption 3 channel, or CC3.)

ABC Entertainment president Stephen McPherson said it was a "good time to take the steps" to reach more Spanish-speaking viewers.

"There's 41 million-plus Hispanics in the viewing market, and we're a broadcast network, so if we can reach more people, that's great," McPherson said.

He added that a test screening of "Housewives" for Spanish-speaking viewers who had never watched the series was met with overwhelmingly positive reaction.

"The show couldn't have gotten more press last year, but we were screening for people who hadn't seen the show," he said. "What was really interesting was we were trying to ask questions about the differences in subtitles and dubbing, and all they wanted to know was how to get more copies and whether the DVD was going to be available in Spanish."

Along with "George Lopez," other ABC programming previously available in Spanish included major theatricals and this year's Oscar telecast. The theatricals also will continue to be dubbed, including the upcoming network premieres of "Pirates of the Caribbean: The Curse of the Black Pearl," "Finding Nemo" and "Old School."

Views: 44

Comment

You need to be a member of Hispanic professional society & diversity job fairs at NSHP.org to add comments!

Join Hispanic professional society & diversity job fairs at NSHP.org

About NSHP

With 25,000+ members, the National Society for Hispanic Professionals is the top US networking association for Hispanic professionals. It's free to join and this is a great place for you to connect with new people who share your interests, BUT it's not for selling or promoting your business. Join us today and ask here if in doubt about our policy.

Bilingual jobs

Members

With 25,000+ members, the National Society for Hispanic Professionals is the top US networking association for Hispanic professionals.

Badge

Loading…

© 2019   Created by NSHP admin.   Powered by

Badges  |  Report an Issue  |  Terms of Service