Many people have thought from the beginning of time that there should be an
easy way to do things, shortcuts, I mean. Well for many American companies is not that easy, when it comes to target the Hispanics (or Latinos as we prefer to be addressed) marketing goods and services to
them is tough.
The wide spectrum of the Hispanic groups existing in the US came across countries and language borders where many things have probably different meaning across cultures.
If your… Continue
Posted on February 25, 2009 at 10:13am — 1 Comment