One very important requirement in today's business world is being able to interact with an increasingly diverse group of consumers (both culturally and linguistically). In the United States, the largest minority group is of Latino heritage.
As an employer, you may be looking for Hispanic employees for a variety of reasons. You might want to hire staff members who can better connect culturally with Latino clients. You may want employees who can converse with Spanish-speaking vendors, associates or clients within the U.S. or internationally. You might be trying to diversify your workforce so it is a better reflection of the overall population. Or perhaps you're trying to fill a specific position and some of the job applicants just happen to be Hispanic. Any of these ring a bell? They should if you are making hiring decisions in the United States today.
A word of advice: please, please, don't hire someone only because they are Hispanic. You should not be looking for Latino employees solely for appearances or to comply with a strict (and outdated) corporate diversity requirement. Invite them to be part of your organization because they have the attitude and aptitude to get the job done
The one thing that makes me walk with my head held up high is the strong work ethic of Hispanics in general. From the recent immigrant that just joined a lawn maintenance crew to the newly appointed CEO of a major corporation, Latinos are hard workers. They or their ancestors came to this country fully committed to move upward on the economic ladder and are willing to do what it takes to make it happen.