What is PR?
Public relations (PR) is the practice of managing the flow of information between an organization and its publics.Public relations - often referred to as PR - gains an organization or individual exposure to their audiences using topics of public interest and news items that do not require direct payment. Because public relations places exposure in credible third-party outlets, it offers a third-party legitimacy that advertising does not have.Common activities include speaking at conferences, working with the press, and employee communication.
PR can be used to build rapport with employees, customers, investors, voters, or the general public.Almost any organization that has a stake in how it is portrayed in the public arena employs some level of public relations.
Moods, Emotions, and Aging HormonesPhoto: Rowman & LittlefieldIn Moods, Emotions, and Aging Hormones and the Mind-Body Connection (Rowman & Littlefield, $29.39) Phyllis J. Bronson, Ph.D. with Rebecca Bronson, Ph.D. address the relationship between hormones and an aging woman's moods. According to the book, she believes hormone replacement with bioidentical hormones that mimic those naturally produced [...]
Scott Bowen, general manager, WebsPhoto: WebsA podcast interview with Scott Bowen, general manager, Webs, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, he discusses online marketing best practices for small businesses with Elena del Valle, host of the HispanicMPR.com podcast. Scott is responsible for the Webs Digital Services [...]
Building an Ageless Mind Photo: Rowman & Littlefield Just as mental stimulation is important in our youth our brain requires cognitive stimulation as we age. So says William J. Tippett, P.h.D., assistant professor, University of Northern British Columbia. He believes it is important to stimulate as much of the brain as possible to maintain that [...]
Ana Salceda poses with a sloth rescued from a hazardous road crossing in Panama Photos: Thirteen Productions LLC In these times of extensive development many are forced to leave their placid homes to make way for malls, residential complexes and commercial projects. Such is the case for sloths in parts of Latin America. In Panama, [...]
The Wisdom of Menopause For 25 years Christiane Northrup, M.D. was a practicing physician in obstetrics and gynecology, identifying issues and treatments for patients. Now she dedicates "the second half of my life to illuminating all that can go right." Her efforts may be welcome by many among the 48 million women in the United [...]