What is PR?
Public relations (PR) is the practice of managing the flow of information between an organization and its publics.Public relations - often referred to as PR - gains an organization or individual exposure to their audiences using topics of public interest and news items that do not require direct payment. Because public relations places exposure in credible third-party outlets, it offers a third-party legitimacy that advertising does not have.Common activities include speaking at conferences, working with the press, and employee communication.
PR can be used to build rapport with employees, customers, investors, voters, or the general public.Almost any organization that has a stake in how it is portrayed in the public arena employs some level of public relations.
Laurence Shatkin, Ph.D., author, Your Guide to High-Paying CareersPhoto: Laurence ShatkinA podcast interview with Laurence Shatkin, Ph.D., author, Your Guide to High-Paying Careers, is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, he discusses high paying careers with Elena del Valle, host of the HispanicMPR.com podcast.Laurence has been [...]
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Information provided by Event Partner 15th Annual Horowitz Cultural Insights Forum – March 25, 2015 at the Edison Ballroom in NYC The 15th Annual Horowitz Cultural Insights Forum is a long-standing, research- and insights-driven media industry event, well-known for advocating for the value of multicultural consumers for the media industry. The theme of the Forum [...]