Hispanic PR Professionals

Information

This is where Public Relations Professionals can meet to express their experience & insight to help those that are involved in PR or are considering a new career.

Jobs: http://www.prsa.org/jobcenter/
Location: United States
Members: 74
Latest Activity: Oct 22

What is PR?

Public relations (PR) is the practice of managing the flow of information between an organization and its publics.Public relations - often referred to as PR - gains an organization or individual exposure to their audiences using topics of public interest and news items that do not require direct payment. Because public relations places exposure in credible third-party outlets, it offers a third-party legitimacy that advertising does not have.Common activities include speaking at conferences, working with the press, and employee communication.
PR can be used to build rapport with employees, customers, investors, voters, or the general public.Almost any organization that has a stake in how it is portrayed in the public arena employs some level of public relations.

Discussion Forum

How To Land An Un-Advertised Position 2 Replies

Started by Elliott Subervi. Last reply by Karla Parra Sep 21.

Lost in translation: Reaching Hispanic audiences through mobile communications

Started by Elliott Subervi Jul 21.

Verizon is hiring!

Started by Stella Jun 19.

RSS

Brand development consultant discusses why marketers should focus on men

Photo: Allworth Press Bertrand Pellegrin, an international branding consultant, is convinced that men are fond of shopping and that they don’t shop as much as they might because stores are designed for women and don’t cater well to men. In the newly published Branding the Man Why Men Are the Next Frontier in Fashion [...]

Job Ad Placement

Welcome to the HispanicMPR Job Ads page! If you’re looking for a job, scroll down to see job ads. If you want to place an ad, see the next paragraph. How to place an ad (if you visited this page before July 2008, please read this again as the instructions have changed) Ads must list an employment opportunity [...]

Sr. Manager, Product Marketing

This position will spearhead the Spanish market in the Texas/ Florida/California area by developing business relationships that will promote the recommendation and adoption of Simply Accounting’s bilingual English/Spanish product & service offerings. Responsibilities: Act as an advocate for the Simply Accounting business product & service offerings of the Hispanic market in the Texas/Florida/California area. Click here for the [...]

E-commerce increasing in spite of economic crisis

Chart: Organization for Economic Co-operation and Development (OECD) According to Empowering E Consumers, a November 2009 report by the Organization for Economic Co-operation and Development (OECD), some of the benefits of the advent of the Internet for consumers around the world include increased competition and lower prices, greater product and services options than offline, and [...]

Search Engine Strategies Chicago

Information provided by our Event Partner Conference and Expo Chicago, IL December 7-11, 2009 From Social Media to Local Search to Video SEO, Search Engine Strategies Chicago puts you in front of the experts who will help you sort which technologies and channel will take you to the next level and which are just hype. Search Engine Strategies [...]

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Comment Wall

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You need to be a member of Hispanic PR Professionals to add comments!

Comment by Elliott Subervi on September 21, 2009 at 8:09am: Hey Fellow PR Folk...New Jobs are in:
http://jobs.prsa.org/c/search_results.cfm?site_id=2170

Comment by Elliott Subervi on July 31, 2009 at 8:20am: An Award Winning Campaign....I have found that most of Public Relations is based on results..(from a client perspective)..well we just wrapped up our Pizzas 4 Patriots campaign and I must say the results were astronomical....This campaign went from May 16th to July 4th...The results are in....Television Segments nationally=195.....Radio Mentions nationally= 268....Print Nationally=145 articles written ..This campaign garnered over 75.4 Million Dollars in Publicity value...Now that's an award winning campaign!!! Great Job Utopia!!!

Comment by Marina Zapata-Valenzuela on June 8, 2009 at 7:19pm: NFLatino wow it is a great news.

Comment by Elliott Subervi on June 8, 2009 at 7:11am: Latinos Love Football!!!..
It is now a proven fact , supported by expensive research and now documentation that Latino's watch football...WOW!!! Some marketing guru finally figured out that there's money in this demograph (Hispanics)..By the way I remember watching the Greenbay Packers with my papi in the 60's...I was actually his first remote control...anytime he wanted the channel changed he would tap me on my head and say "lets see what's on channel 5" and I'd get up and change the channel.I guess we were trend setters and we didn't even know it!!! Anyway back to my issue!!....So now the NFL joined forces with who else...Univision to embark on a new web-frontier called NFLatino....It's about time!!!

Comment by Marina Zapata-Valenzuela on May 22, 2009 at 4:29pm: Elliot. Thank you for your comment. It is true what you say and I am going to use it when presenting with my potential customers. The promotion ends at the end of June though and I don't know what VZW future plans are for the Latino Community. Have a wonderful Memorial weekend! Marina

Comment by Elliott Subervi on May 20, 2009 at 8:33am: Marina,
Sounds like your doing customer retention work to me.Obviously Verizon needs your expertise to help them build relationships to retain current or engage future customers...I can't see this huge corporation (that i worked for in the past) actually developing or building anything other than a customer base!! You and everyone else at Verizon are part and parcel of thier bottom line.$$$$

Comment by Marina Zapata-Valenzuela on May 15, 2009 at 12:11pm: Happy Friday to you too! The job I am doing with Verizon Wireless is pure PR., how do I make my customers understand that PR is different from sales? I understand that we are always selling something even ourselves, but when I approach a customer for the first time it is so hard for them to believe that a company just want to develop a relationship with their clients and/or future ones. Do I make sense? Marina

Comment by Elliott Subervi on May 15, 2009 at 7:46am: Happy Friday Professionals....
Although my week has been hectic, I feel a sense of accomplishment as I try to feel at the end of every week....I have learned that If I'm going to keep doing what I enjoy most(PR)...I need to be transparent in my work ethics and my duties...I have nothing to hide!! And I expect nothing less from my employees!!

Comment by Elliott Subervi on May 11, 2009 at 9:34am: Good Monday To All,
The PR lifestyle is one that is most definately an acquired taste..Utopia is growing so fast I'm amazed daily...when it gets too much to handle I ask myself "Do I really want to do this?"...and my answer is always"YES"..I love what I do for a living....to me it is not a JOB...it is my Passion!! My suggestion to you is "Find your Passion" and you won't even have to try to do it well...it'll just happen!!

Comment by Marie Castro on May 11, 2009 at 9:13am: Happy Monday to you all!!! I am so glad I read this discussion. It could not have come at a better time. My 5yo daughter asked me the other day, what is beautiful and handsome? She said a pretty girl or a nice looking boy. I went further to explain to her that true beauty is on the inside. She said, Mom, we are all blood and bones on the inside, how is that beautiful. I explained that being smart and knowing God gave each of us gifts and talents makes us beautiful and handsome. I am glad that she understands that. On another note, according to U.S Census Bureau, we will be the majority in 2014. God Bless and Have a blessed week everyone!

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With 10,000+ members, the National Society for Hispanic Professionals is the top US networking association for Hispanic professionals. It's free to join and this is a great place for you to connect with new people who share your interests, BUT it's not for selling or promoting your business. Join us today and ask here if in doubt about our policy.