There are multiple components of an effective one page proposal. Before I get to the specifics, you should first understand the need of the organization whose support you are requesting. Throughout the proposal, you must convey your ability to fulfill a need and your understanding of it.
Biography – The short bio is usually one paragraph in length and conveys your most relevant experiences and abilities. The content in this section should clearly suggest that you have the experiences and abilities for meeting a need, developing a product or resolving the problem.
Introduction – The first sentence may include a general statement about the need or problem you are attempting to address. Some professionals may choose to mention the organization’s previous efforts or their ability or position to address this need. By the time you reach the third sentence, you should identify the proposal's purpose, for example: “I am requesting capital from Company X for the resolution of…”
Call to Action – This section may specify the problem or need that you hope to address. Each sentence may detail one component of the problem. You may choose to refer to research or other groups who have outlined or are attempting to address the problem or need. Your last sentence may suggest action for example, “The combination of these issues calls for... and your organization is positioned to…
Objectives – The objectives paragraph may detail the specific components of your services or plan and how these will address the organization’s need. Be specific! And you may choose to indicate that you are willing to alter your services in accordance with the organization's needs or you will collaborate with professionals already employed by the organization.
Resource Request – Here is where you formally request resources… Once again, it helps to be specific! For example, “My standard consulting fee is XXXX and covers XXXX amt. of hours during a standard work week and does not cover travel expenditures. I will also need informational resources…. " You may decide that you are willing to negotiate on your rate based on the availability of resources and the organization’s needs.
Timing – Providing an estimate as to how long it will take to address the need, solve the problem, or create the product should be helpful to the organization… and when you can start working…
E-mail – If you send the proposal via e-mail you might say “I communicated with ‘Charlie Brown’ and he/she suggested sending a one page proposal detailing my services…. I am looking forward to working with you and Your Company in the future.
Other Materials –Attach a page that details the specific aspects of the plan or budget if necessary. Attach your resume or vitae if it conveys your ability to resolve the need.