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Marketing our skills is such a vital skill to develop. In my experience, it is challenging to analyze yourself as a product that you can promote. The reality is that we must absoloutely become masterful promoters of the value we add to our employers. In my research I have discovered a method that may help others and I wish to share it.

Situation
YPRO needed to publicize its existence and services in order to attract more young professionals to participate.
Actions
Developed a plan of activities to recruit new members.
Created a presentation that could be delivered at orientation classes.
Obtained space on the agenda for each orientation.
Conducted YPRO presentations for all orientations of new Civil Service and Foreign Service personnel.
Designed ways to publicize YPRO events broadly throughout the Department.
Posted event flyers and sent emails prior to each event.
Made an announcement at the conclusion of each event, requesting that those attending talk with others about YPRO and the benefits of participation.
Results
Increased YPRO participation by 225% in one year.

The bullet comment for your resume:
Designed and implemented a plan to publicize YPRO to the entire State Department, including making presentations at all new employee orientations, which increased YPRO participation by 225% in one year.

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With 20,000+ members, the National Society for Hispanic Professionals is the top US networking association for Hispanic professionals. It's free to join and this is a great place for you to connect with new people who share your interests, BUT it's not for selling or promoting your business. Join us today and ask here if in doubt about our policy.

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